Naming, packaging design and illustration project

for genuine columbian coffee

This naming, packaging design and illustration project has it’s origin in an international love story: A Colombian woman meets a German traveller in her hometown Bogotá. The two fall in love, go to Germany and start a family. What is missing in her new home country? Good coffee!

Without further ado, she started importing the excellent coffee beans from her cousin’s coffee farm.

Together with the charismatic couple we developed the name Caferubio for their business and created the packaging of their first roasting line with iconic illustration parts. 

She loved the smell of coffee, blooming flowers, and new beginnings.

The love story around family Blume – »flor in Spanish« – goes on and on and we support them to ensure, that the business continues to grow and bloom.